Bengals Sell Naming Rights to Stadium

The Bengals have announced they are changing the name of Paul Brown Stadium to Paycor Stadium.

Team owner Mike Brown says it is a move that he thinks his father would have agreed to, he says the deal will allow the Bengals to continue to compete at the highest level in the NFL.

The club made the announcement even though the city of Cincinnati has rejected proposed signage changes at the stadium because they violate the zoning rules and the club made the announcement even though they don't own the stadium and Hamilton County still must approve the change.

No word on how much PAYCOR is paying the Bengals to put their name on the stadium, analysts say similiar deals in other cities are worth between 10 and 20 million dollars per year.

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